As experienced consultants, we know all the providers, catalogue systems and tools for creating professional product catalogues. We also advise you on connecting to master data management like SAP NetWeaver MDM. Our procedure is standardized, but always tailored to your individual needs.

Analysis, user guidance and standardization

Our comprehensive analysis shows you how well your customers come to terms with your catalogue and where improvements can be made: Together, we develop a concept for guiding users through the catalogue, optimize the processes and standardize your terminology and features.

Developing the layout and optimizing navigation, structure and content

We work with you to develop a layout that is functional, easy to use and in line with your corporate design. Together, we revise the navigation, structure and content. In this way, we can guide your customers directly to the product of their choice and enable them to order it error-free.

Specifications, system selection and pilot project

Once we have defined your specifications, we invite suitable providers to demonstrate their systems and help you to ask the right questions. A decision matrix will guide you to choosing a suitable system. In a pilot project, we then create the first catalogue with you, help you to recognize where adjustments need to be made, and support you in installing the system.

Roll-out, training and publication

We help you to migrate the data into the new system and teach you how to use it. Together, we develop the page types, templates and fixed, non-generated pages. The layout is developed and implemented using a suitable tool such as Adobe InDesign. This ensures that the relevant data can be consolidated and generated at the touch of a button. Fast, consistently, and in the right layout.

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